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Opinions expressed by Entrepreneur contributors are their own. Cybersecurity is a $60 billion industry, and it continues to grow year over year. Most companies are careful to take extreme precautions to keep their sensitive data, and that of their employees, protected. But when you combine the rise of remote work over the last decade with a global pandemic, it throws a real monkey wrench into an otherwise well-oiled machine. According to Statista, data breaches within the U.S. (where they also happen to be the most frequent and most expensive) cost an average of $8.6 million — enough to bring your business to a screeching halt. So, how do you keep your proprietary and private information safe? We'll find out, but first, why are remote companies much more susceptible to cybersecurity threats and breaches? + Unsecured Wi-Fi. When remote employees work from anywhere, they really do work from anywhere. That might mean a coworking space with secure Wi-Fi, but it might also mea...

As a possible recession looms, small businesses may be wondering what they can do to be successful in yet another uncertain time. Moving forward, there are three key areas of a business — employees, cash flow and operations — to focus on for the company’s long-term health. See how your small business can succeed during a recession. How To Stay Staffed Brian Trzcinski, director of business market development with MassMutual, said business owners have to figure out ways to maintain staffing in a recession. Coming out of the pandemic, staffing issues were the No. 1 business concern. This is both in terms of losing staff and the ability to rehire staff. Many businesses, already running leaner than they’d like to be, must be able to attract and retain top talent when cash flow is tight. How can they do it? Trzcinski recommends offering intangible perks, such as flexible scheduling that allows employees to take time off or work remotely. It is essential for businesses to not...

Opinions expressed by Entrepreneur contributors are their own. The pandemic has transformed the way people live and businesses operate. While many industries had to adjust their processes to adapt to a new normal, some thrived thanks to their digital model. A great example of one that thrived is financial technology, or fintech, which uses technology to deliver banking and financial services. Fintech was a growth space prior to the pandemic, with growth in take-up of services from the sector jumping from 16% in 2015, to 64% in 2019. While fintech players were not immune to the impact of Covid-19, they were generally able to recover more quickly due to their agile model and their increased use of digital channels. Key factors driving growth in fintech Given the trend toward digitalization, let's accept that fintech is here to stay. With this in mind, let's talk more about the rise of this space and some of the exciting opportunities that lie ahead in this sector. 1...

By Henrik Grim, MD of Europe for Capchase, discusses why fintech startups might want to think twice before reducing their headcount in this period of economic uncertainty If you’ve been paying any attention to tech commentators recently, it will have been difficult to miss the coverage on the number of startups making layoffs or introducing hiring freezes at the moment. After explosive growth and the sky-high valuations of recent times, the current trend is a less positive one, and it is widely recognised that the fintech bubble of the past few years is beginning to burst. While money is still available, the market is becoming more risk-averse, with funding less easy to access and rounds less frequent. This means that founders are looking at how to control costs and manage their capital effectively to extend their runway for as long as possible. Many of these startups are looking to reduce their headcount, often following a period of rapid expansion as businesses benefited from ...

Warren Buffett is arguably the best-known, most-respected investor of all time. Buffett is also known for his folksy charm and his memorable quotes about the art of investing. When you're aiming to reach the top of the mountain, it's usually wise to closely follow the footprints of those who have successfully made the climb before you. Your odds of investing success can increase exponentially if you learn and apply Buffett's best investing tips. 1. Never Lose Money One of the most popular pieces of Buffett advice is as follows: "Rule No. 1: Never lose money. Rule No. 2: Never forget rule No. 1." If you're working from a loss, it's that much harder to get back to where you started, let alone to earn gains. 2. Get High Value at a Low Price In the 2008 Berkshire Hathaway shareholder letter, Buffett shared another key principle: "Price is what you pay; value is what you get." Losing money can happen when you pay a price that doesn't...

The fintech industry has seen major changes since the pandemic, both accelerating digital adoption and the need to satisfy new customer expectations. But implementing the appropriate fintech marketing techniques to align to this new world is becoming more and more challenging in a market that is already saturated.  That’s why leading fintechs are now rebooting their strategy at multiple levels, including the way they had previously approached business and consumer engagement. One major shift is in how B2B decision makers like to buy products and services. Today, nobody wants to feel “sold to”.  This is a very different market where people like to do their own research, and educate themselves and self-serve their needs, often without ever contacting a salesperson. 🔍In fact: B2B buyers have done up to 70% of their research before they even speak to sales. 40% of buyers named “having to contact sales for a demo or free trial” a major turn off and making them le...

For many people, who are inexperienced will ask or learn from people who have professional experience. Likewise the best learning environment for you; is to understand the fundamentals in discipline such as Cyber Security, Cloud Computing, Project Management, AWS, Devops and Data Science among others. To be successful requires continuous learning. It doesn't just happen overnight. Facing the challenges will inspire and encourage you to be the best. Sometimes there is no need to stress out too much about it because it is a normal process. Don't give up on improving your skills because with each update; you are one step closer to success Successful Story We have helped over 1,000,000 professionals and companies across 100+ countries to get trained, acquire certifications, and upskill their employees Course Advantage: Our blended learning approach combines online classes, instructor-led live virtual classrooms, project works, and 24/7 teaching assistants  More tha...

You might have heard this billionaire's name, but who is Mark Cuban and how did he make his money? It's possible you know him as one of the sharks on the hit show "Shark Tank," but Cuban is more than just a TV personality -- he's also the owner of the Dallas Mavericks and a successful investor. In fact, Cuban's companies are so successful that he made his first million in 1990 after selling his business to CompuServe and then earned a $5.9 billion paycheck after he sold his online streaming audio service to Yahoo in 1999. Cuban knows how to be rich and successful, and he isn't afraid to share his insight. Check out Mark Cuban's advice, so you can learn how to budget money and think like a billionaire. 1. Be a Little Bit of a Risk Taker Talk to any self-made millionaires or billionaires and they might preach the importance of taking calculated risks. Sometimes, risks and rewards go hand-in-hand, as Cuban pointed out in a 2017 interview with M...

Sara Richter is the CMO at omnichannel customer engagement leader Emarsys — part of SAP. The customer experience (CX) isn’t just a marketing add-on. In fact, many would say CX is the fundamental marketing objective. In a time when retention is the new acquisition, frankly, great customer experience has never been more important. That said, CX is far more than just a marketing tool. Business leaders who incorporate customer experience into every part of their organization will reap the benefits of more loyal customers and increased profits. In fact, it’s been shown that businesses adopting a “CX mindset” drive revenue 4% to 8% higher than their competitors. In related studies, 64% of “experience-led” businesses were found to trump their competitors on profits. This tangible business impact has not gone unnoticed by board members, who are now looking for new ways to seed CX from the very top of their organizations down. This is a shift that I personally know a lot about. The ...

Rich Rosen is the Founder & CEO of Fastcall— a leading Salesforce native app for phone, SMS, and video. Rich has two phone-related patents We all know that recent changes in customer service have been driven by the uncertainty of the last few years. Businesses worldwide, and across all industries, have experienced challenges that no one could have planned. In this article, I will outline how the strategic role of customer service is shifting amid these developments and how companies can react. Digital channels are accelerating. As the world moved toward remote work and ever-changing safety protocols, company support lines became particularly stressed as the number of cases from disrupted customers grew. You have undoubtedly read about the resulting acceleration of digital channels across industries. Customer service departments have historically been viewed as cost centers. Today, forward-thinking customer service teams have moved from a back-office necessity to the fo...