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Showing posts with the label Website optimization

What Is the Difference Between an App and a Mobile Website?

What Is the Difference Between an App and a Mobile Website? + An app, or software application, isn’t directly accessible on the internet. Rather, it must be downloaded on a smartphone or tablet. + Mobile websites are responsive sites that automatically scale to fit the screen size of your viewer’s device. + The advantages of having an app are being able to send push notifications to your customers (with their permission, of course) and use it offline. This article is for small business owners interested in understanding the differences between apps and mobile websites. Let’s say you use apps every day and you know that lots of businesses have their own. You might still be wondering, though, “What makes an app an app?” After all, it may not be easy to know what differentiates an app from a mobile website. It’s important to understand the difference between an app and a mobile website because they do have a lot of crossover, but they also have different strengths and weakness...

How to Start Investing In Search Engine Optimization

A smart way to invest in search engine optimization to connect with potential customers is good for your online marketing. Choose smart ways to invest in search engine optimization What are the benefits of search engine optimization (SEO)? + Communicate with potential customers regarding website products or services + Benefits of online marketing - increase visibility and appearance + Achieve global traffic over the long term + Optimize your website by improving your website's ranking in organic search Your brand achieves global traffic through search engine optimization tools to attract potential customers with content that suits their needs. Your paid marketing isn’t working well on ROI? With confidence allocate 2-5% of your revenue for online marketing purposes in SEO . This is well worth the investment compared to the cost of other marketing methods.  Learn More